Findings from this nationally-representative survey of PCPs suggest that the discussions most U.S. PCPs have with their average-risk patients about CRC screening test options are limited. Self-reported discussion of options does not, of course, equate with informed decision making, as recommended by guidelines. However, discussing alternatives is a necessary component of that process. (
21) Regardless of whether these discussions rise to the level of informed decision making, the recommendations reported by survey participants provide additional evidence of the dramatic increase in recommendations for and use of colonoscopy. (
22–
24)
Findings also indicate that individual factors, as well as practice and community factors are associated with PCPs’ discussion and recommendation patterns, as has been identified, albeit inconsistently, in previous studies and reviews. (
17,
25–
27) The findings suggest that socialization of specialties and organizational norms may be associated with CRC recommendations. Additionally, characteristics of the practice setting may enable or hinder physician behaviors, (
16) as does access to specialists in the community.(
27)
The associations of perceptions of less access to specialty care and increased discussion is difficult to interpret cross-sectionally. To the extent that reduced access increases discussion, patients should benefit. More discussion should increase consideration of patients’ preferences and presumably increase adherence. However, to the extent that less access reduces follow-up of abnormal tests and reduces patients’ range of available test options–limiting preference-based testing both–adherence and quality of care may be negatively affected. (
28)
Interestingly, a large proportion of physicians reported that patient preferences were influential in their CRC screening discussion, but not with the type of test recommended. Likewise, PCPs’ reports of patients wanting the physician to decide which test to have were associated with discussion of multiple tests, but not with the type of test recommended. This may reflect a growing norm in the medical profession that views colonoscopy as the test of choice. Given the cross-sectional nature of the study, however, the directionality of the association cannot be clear. That is, a physician could outline several testing options, leading the patient to ask the physician for his or her recommendation, resulting in the physician recommending fewer options.
Indeed a growing literature supports discussion and the related goal of shared and informed decision making in general. As noted, detailed investigation of elements of a decision making process was not undertaken in this study. For example, a PCP’s report of having discussed multiple modalities does not equate with elements of decision making processes and does not mean that patients were even offered a choice. Recent qualitative work by McQueen et al (2009) showed that physicians’ communication processes generally precluded discussion of patients’ test preferences and did not facilitate shared decision making. These investigators further observed that physicians consistently recommended CRC screening but focused on colonoscopy. Another issue is that shared decision making can be viewed inconsistently by patients and their physicians. (
29) Ideally, physicians will become more adept at promoting discussion, including presenting options so that patients are aware that choices can be made. A more supportive system of health care is needed to bolster efforts by physicians to increase interaction with patients. (
30)
The nuances, dynamics and influences involved in patient-physician communication and personalized screening are indeed complex. (
31–
34) Since recent work (
35–
37) has demonstrated that taking patient preferences into account when recommending CRC screening may have a substantial, positive effect on adherence, the processes of patient centered decision-making are worthy of more investigation. Data from several sources suggest that varying the content of the discussions, frequently guided by the use of tools such as decision aids, can affect both screening rates and patients’ satisfaction with the decision process. For example, discussing out-of-pocket costs of CRC screening options may reduce uptake of colonoscopy. (
38) A decision aid that included explicit reference to the option of not screening (
39) was found to be less clear to patients and received a lower overall satisfaction rating, but it did not affect interest in screening
What to discuss is both a practical and an ethical question. The guidelines recommend describing the full menu for ethical reasons, perhaps both to stress their equivalence for preventing and detecting colon cancer and to give patients the chance to match their preferences and values to the test options. However, in previous studies, physicians frequently limited discussion for practical reasons such as time. Also some patients might not prefer extensive discussion. Lafata and colleagues (
40) found the likelihood of colorectal cancer screening was lower among those patients whose physicians offered a choice among options. How best to reduce the complexity of these discussions is an open empirical question; any reduction has implications for patients’ decision making and screening uptake. More work is needed to guide physicians in assessing and responding to these preferences in everyday clinical practice. Since screening prevalence is lower in minority and lower educated groups,(
41) attention to discussion and recommendation among these groups should be a particular priority.
CRC screening test options are clearly more complex than the test options for other cancers, and guidelines are frequently modified. (
42) For example, since the conduct of this survey, new ACS guidelines have expanded the menu of CRC screening options (
3,
43) to include CT colonography and fecal DNA testing, while the USPSTF has dropped DCBE from its most recent recommendations. (
7) The current ACS guideline also opines that the primary goal of screening should be prevention, (
3) i.e. removal of polyps. An interpretation of this guideline may be that colonoscopy is the “gold standard” in CRC screening. If so, the call for discussion of all test options is likely to be debated. However, recent results from a UK trial may reenergize the debate about flexible sigmoidoscopy.(
44) To our knowledge there is no trial of the efficacy of presenting all options in increasing adherence, nor of the extent to which such a full presentation would affect patient satisfaction with decision making. The call for discussion of multiple options also presents a dilemma for physicians who must confront the constraints of patients’ insurance coverage or substantial out-of-pocket costs when considering an expensive test like colonoscopy. It should be noted, however, that under health reform, insurers will be required to cover the cost of USPSTF-recommended colorectal cancer screening tests, with no patient co-pays imposed. (
45) At minimum, options apparently need to be discussed to the extent that selection among them should be influenced by patients’ opinions about safety, convenience, efficacy and cost. (
6)
The authors acknowledge several limitations of the study. The design is cross-sectional which must be considered when interpreting results. Although the response rate was high, relatively few respondents were from rural areas. Geographic variation in PCP’s recommendations may exist because of issues such as endoscopic availability or community socioeconomic status. (
46) Additionally, study data are based on self-report and were not validated. (
47) Some items, such as reporting respect for patient preferences, may be prone to social desirability bias. Records and claims data, however, are also subject to validity and reliability limitations.(
48) As introduced above, the authors further acknowledge we only asked a global measure of what options PCPs discuss with their patients and did not assess the depth/extensiveness/clarity of the discussion, including whether the harms and benefits of each test were discussed and whether patients had a clear understanding of the discussion. However, given that a discussion of available options is an important initial step in an informed decision making process, our study provides important population-based insights that suggest that the quality of current decision making related CRC screening is likely to be suboptimal for many patients. Finally, for PCPs who recommend more than one test option, the precise patterns of use of the modalities (e.g. FOBT or colonoscopy vs. FOBT and colonoscopy) are unknown. They could be discussing both as options but ultimately only recommend one for their patients.
The high response rate and national representativeness, however, make these findings important and present opportunities and challenges for public health and health services research and practice. Complicated guidelines heighten the need for implementing evidence-based medicine and shared decision making in practice. (
49,
50) Involving the health care team and using information technology supports may be important strategies for improving communication. (
51,
52) Other patient-directed strategies have been reported, (
53–
55) and the changing population profile in the United States, with increasing racial and ethnic minority populations (
56) and the growing proportion of elders, (
57) will require enhanced patient-directed strategies. These strategies may include targeted health communication messages and innovative, individualized approaches to screening. Additionally, since multi-level factors have been found to be associated with screening discussion and recommendation, such interventions should be a priority for evaluation.(
58) Indeed, growing interest in policy initiatives such as patient-centered medical homes,(
59,
60) development of Accountable Care Organizations(
61) and meaningful use criteria,(
62) and the promotion of electronic medical records reinforce the need to test strategies aimed at multiple levels. Increasing CRC screening prevalence will require testing and disseminating multiple strategies (
58,
63,
64) in order to improve quality of care and outcomes. (
12,
65,
66)