shows how the multilevel approach—a combination behavioural prevention strategy—can be used, with HIV counselling and testing as an example. HIV transmission is a dyadic event that occurs in social contexts, and thus, behavioural strategies working with social units might have greater potential than might those working with individuals in isolation. Strategies working across many levels of influence might be more likely to affect behaviour than might those working only at one level, as shown by the multilevel behavioural intervention to increase access to sterile syringes in injecting drug users in the USA (
panel 1).
43 This study was undertaken in Harlem, NY, USA, with the South Bronx as the comparison community. The goal was to develop a community-based participatory research programme to establish whether a multilevel intervention would increase sterile syringe access. The intervention worked to change behaviour at the level of individuals (injecting drug users and pharmacists), peer groups and networks, institutions, and the community. Positive opinion and attitudes toward pharmacy syringe sales to injecting drug users increased among pharmacists and community members in the intervention community. A significant decrease in syringe reuse and a significant increase in pharmacy use were recorded in African-American injecting drug users in the intervention communities.
| Table 2A multilevel approach to behavioural strategies for HIV prevention with HIV counselling and testing as an example |
Panel 1: Specific activities undertaken in a multilevel behavioural intervention to increase access to sterile syringes in injecting drug users in Harlem, NY, USA43Individual level- Drug-related counselling sessions with injecting drug users
- Fitpacks distributed (syringe-disposal containers with harm reduction information)
- Risk reduction pamphlets
Peer group/network level- Harm/risk reduction group sessions for injection drug users
Institution level- Pharmacy visits
- Pharmacist forums and trainings
- Pharmacy guides
- Posters in pharmacies
- Visits to and trainings for community-based organisations serving injecting drug users
- Training for community-based organisations
Community level- Health fairs
- Posters, pamphlets, and stickers
Behavioural change interventions at the individual level include educational, skills-building, counselling, prevention case management, and other strategies that are delivered either one-to-one or in small groups. School-based HIV prevention falls into this category, although it is often implemented in a limited form, meaning that the number of sessions is truncated, the lessons are informational only and not skills-based, and the format addresses the biology of HIV without providing the students with practical lessons and strategies on how to avoid acquiring HIV. Although individual-level interventions might be helpful, they are not sufficiently efficacious or lasting to be used alone to reduce HIV transmission. Research and programme agendas need to move beyond intervention studies at the individual level, especially those using approaches based on cognitive theories, and explore other potentially more potent approaches to behavioural change.
Strategies for couples attempt to motivate behavioural change within a primary or secondary relationship. These strategies recognise that HIV transmission is a social event that occurs between two people, both of whom need to participate in the change. HIV testing and counselling for couples represents one very effective approach.
35-37 More than 65% of new HIV infections are in sub-Saharan Africa, where most transmissions occur between heterosexual cohabiting partners. Some estimates suggest that 60-95% of new HIV infections in Rwanda and Zambia occur between married couples living together.
44 Cohabiting couples in Africa represent the world's largest HIV risk group. What can be done to reverse this risk? One exemplary strategy is voluntary counselling and testing for couples, and this approach has been assessed and scaled up in Rwanda and Zambia (
panel 2). This strategy has shown benefits including reduction of HIV transmission, sexually transmitted infections, and unintended pregnancies between couples. We need more experience with concordant negative couples to understand how to prevent infection outside—and thus, inside—of the relationship. Identification of concordant positive couples has the advantage of referring them for care and treatment, and encouraging outside partners or other members of the marital unit to be tested if they are in a polygamous union.
Panel 2: Addressing the social dynamics of HIV transmission within couples in Zambia and Rwanda- Voluntary HIV counselling and testing for couples has shown efficacy in reducing risk behaviour and HIV transmission within married or cohabiting couples35-37
- Voluntary counselling and testing for couples can allow them to provide mutual support for accessing treatment and for reproductive decision making45
- Adverse consequences do occur, especially if the woman is infected and the man is not. Adverse consequences can be predicted from a history of alcohol abuse and violence within the relationship, and these factors should be used to advise couples about the potential negative effects of voluntary counselling and testing for HIV for couples45
- Demand for voluntary counselling and testing for HIV in couples might be low because of the myth that monogamy is safe, gender inequality, concerns that individuals infected with HIV will have adverse consequences, and the inherent difficulties of a couple confronting together the possibility of one or both of them being infected with HIV46
- Demand, however, is flexible and can be increased through community outreach, media, and home-based testing47
Families are clearly important in HIV risk, in addition to HIV transmission between partners, parents to children, and infections resulting from home-based care activities. A series of studies on problem behaviours in adolescents in the USA have documented the important role that families have in promotion of a variety of health-promoting and HIV-associated risk reduction strategies in adolescents.
48,49 Specific strategies that focused on communication between parents and adolescents have shown efficacy in reduction of problem behaviours.
50 Family-based interventions in the USA for parents with HIV infection have been efficacious in reducing emotional distress and problem behaviours in adolescents in such families.
51 Enlisting families in HIV-associated risk reduction in China and other places to come to terms with their infection and reduce HIV transmission,
52 and HIV prevention approaches including methadone maintenance, improve family relations and support continual risk reduction.
53One family-centric model of behavioural HIV prevention involves HIV voluntary counselling and testing, delivered in the home to the entire family. In this approach, home-based testers move from door to door, explain counselling and testing to the entire family and obtain consent, and then provide results to all family members. The perceived advantages are easier access, reduced stigma, and the possibility that counselling and disclosure for couples might be eased, especially in serodiscordant couples. Botswana, Lesotho, and Uganda among other countries, are using this strategy, and it has been assessed in cluster-randomised trials in Uganda and Zambia.
39 In both cases, people randomly assigned to optional testing locations, including home testing, were four to five times more likely to agree to testing and receive test results than were those randomly assigned to testing facilities only.
39There are at least three primary approaches to use peer groups and networks as agents of change. The first involves peer education, which is especially effective when there is participation and collaboration with vulnerable groups who are often alienated from formal service providers and government structures. Peer education is especially effective in increasing condom use and reducing sexually transmitted infections in high-risk groups in sub-Saharan Africa and Asia, including female sex workers, female bar or hotel workers in truck stops, high-risk men such as transport workers, men in the military, or clients of female sex workers.
54 Peer education programmes have also been successful in increasing condom use in secondary-school students (aged 13-18 years) and rural populations.
54The second approach involves diffusion of innovation and the involvement of influential leaders in the community, “…trusted trendsetters whose actions, attitudes, and views influence those of other members through interactions in existing social relationships”.
55 Diffusion of innovation was first applied to HIV prevention in a series of community-level outcome trials.
56,57 This approach to HIV prevention relies on nine core elements that are clustered under three main headings: developing momentum, exposure, and repetition; delivering effective, theory-based HIV prevention messages; and initiating and sustaining risk reduction conversations. Some failures to replicate this approach in other countries such as the UK have been attributed to the fact that not all the core elements of the model were incorporated. The National Institute of Mental Health Collaborative HIV/STD Prevention Trial
55 adapted the community popular opinion leader model to test the efficacy of this prevention intervention with sexually transmitted infection and HIV endpoints in five international settings: China, India, Peru, Russia, and Zimbabwe. The results of this trial will be presented at the International AIDS Society meeting in Mexico City.
The third approach involves network-based interventions. Social networks are associated with HIV risk behaviours and with serostatus, especially in injecting drug users and in men who have sex with men in eastern Europe.
58,59 Network-based interventions involve gaining access to social networks through key individuals; identifying members of the injection, sexual, or social networks; training network leaders as peer educators; asking leaders to disseminate HIV risk reduction messages throughout their networks; and then assessing effects. Social network interventions have been used successfully to reduce sharing of injection equipment between injecting drug users and to reduce unprotected intercourse in men who have sex with men and heterosexual men in eastern Europe.
58,59Interventions for HIV prevention have been delivered in several social institutions including workplaces,
60-62 prison,
63 the military, faith-based organisations, and schools. These types of institutions not only offer the opportunity to reach a large number of sometimes high-risk individuals, but might also be able to take advantage of peer networks and leaders, channels for diffusion of innovation, and media and other educational or motivational approaches. Workplace peer education programmes for prevention of HIV, for example, are quite popular but rarely assessed.
60-62 The workplace is a favoured setting for reaching general populations of men and women of reproductive age and are regarded as an efficient place to deliver voluntary counselling and testing services and to promote couples and family-centred HIV services.
40 Workplace programmes, however, require attention to issues of confidentiality and maintenance of quality.
61 Large and multinational businesses have been able to implement these types of programmes, but they are beyond the resources of enterprises of small and medium size.
64A participatory research programme undertaken with the Thai military provides one successful example of an institution-delivered intervention.
65 Entire companies were assigned to the intervention group, a diffusion group (residing in the same barracks but not receiving the intervention), and a control group. Incidence of new sexually transmitted infections was seven times lower and HIV incidence was 50% lower in the intervention group than in the diffusion and control groups. The intervention included participatory planning by the squad members, and used several strategies to reduce alcohol use and brothel patronage and increase consistent condom use, sexual negotiation, and condom skills.
Strategies at the community level involve the use of mass media, social marketing, and community mobilisation. The use of mass media and condom social marketing have been effective in increasing condom sales and distribution in a variety of populations in sub-Saharan Africa including truckers, urban and periurban adults, male miners, adolescents, and men and women seeking services for sexually transmitted infections.
54Project Accept, an example of community mobilisation, is the first international, multisite, community randomised controlled study to establish the efficacy of a multilevel structural intervention for HIV prevention, with HIV incidence and stigma reduction as study endpoints.
41,42 The intervention—undertaken in South Africa, Tanzania, Thailand, and Zimbabwe—is directed at a community, and is aimed at rapidly increasing knowledge of HIV status, changing community norms about HIV risk behaviours and acceptance of people affected by HIV/AIDS, and enhancing social support for people living with HIV/AIDS. The intervention uses three major strategies: (1) community mobilisation to enhance the uptake of voluntary counselling and testing, thus increasing the rate of HIV testing, knowledge of status, and frequency of discussions about HIV; (2) community-based voluntary counselling and testing to increase access to such services beyond health-care facilities and make awareness of HIV status more normative in community settings; and (3) comprehensive post-test support services that aim to improve the psychosocial wellbeing of people infected with HIV and their social network, and assist HIV-negative people in maintaining their negative status. Outcomes are being assessed at the individual and social level, with community sampling methods and recent HIV infection as the biological endpoint.