Search tips
Search criteria 


Logo of tobcontTobacco ControlVisit this articleSubmit a manuscriptReceive email alertsContact usBMJ
Tob Control. 2000 June; 9(Suppl 2): ii56–ii59.
PMCID: PMC1766279

Applying the Quit & Win contest model in the Vietnamese community in Santa Clara County


OBJECTIVE—To evaluate the effectiveness of modifying and applying a Quit & Win contest model to Vietnamese Americans.
DESIGN—Uncontrolled trial, multicomponent program, including two Quit & Win incentive contests, smoking cessation classes, videotape broadcasts, and newspaper articles.
SUBJECTS AND SETTING—Vietnamese smokers living in Santa Clara County, California.
MAIN OUTCOME MEASURES—Contest participation rates and quit rates at six month follow up; saliva cotinine validation of quitting.
RESULTS—There were 57 eligible contest entrants to the 1995 contest, approximately 0.9% of the potential pool of smokers, and 32 entrants to the 1996 contest, approximately 0.5% of the potential pool. Overall, 48 of 49 (98%) individuals who said that they had quit smoking had validation of that fact by saliva cotinine testing. At six months, telephone follow up of 76 individuals revealed a self reported continued abstinence rate of 84.2%.
CONCLUSION—Modification and application of the Quit & Win contest model for Vietnamese resulted not only in reasonable participation by Vietnamese male smokers, but also good success in initial quitting and an unexpectedly high abstinence rate at six month follow up.

Keywords: cessation; intervention; Vietnamese Americans

Full Text

The Full Text of this article is available as a PDF (123K).

Selected References

These references are in PubMed. This may not be the complete list of references from this article.
  • Jenkins CN, McPhee SJ, Ha NT, Nam TV, Chen A. Cigarette smoking among Vietnamese immigrants in California. Am J Health Promot. 1995 Mar-Apr;9(4):254–256. [PubMed]
  • Jenkins CN, McPhee SJ, Le A, Pham GQ, Ha NT, Stewart S. The effectiveness of a media-led intervention to reduce smoking among Vietnamese-American men. Am J Public Health. 1997 Jun;87(6):1031–1034. [PubMed]
  • Lando HA, Pirie PL, Dusich KH, Elsen C, Bernards J. Community incorporation of quit and win contests in Bloomington, Minnesota. Am J Public Health. 1995 Feb;85(2):263–264. [PubMed]
  • Glasgow RE, Klesges RC, Mizes JS, Pechacek TF. Quitting smoking: strategies used and variables associated with success in a stop-smoking contest. J Consult Clin Psychol. 1985 Dec;53(6):905–912. [PubMed]
  • Schneider NG, Jacob P, 3rd, Nilsson F, Leischow SJ, Benowitz NL, Olmstead RE. Saliva cotinine levels as a function of collection method. Addiction. 1997 Mar;92(3):347–351. [PubMed]
  • Jarvis MJ, Tunstall-Pedoe H, Feyerabend C, Vesey C, Saloojee Y. Comparison of tests used to distinguish smokers from nonsmokers. Am J Public Health. 1987 Nov;77(11):1435–1438. [PubMed]
  • Jacob P, 3rd, Wilson M, Benowitz NL. Improved gas chromatographic method for the determination of nicotine and cotinine in biologic fluids. J Chromatogr. 1981 Jan 2;222(1):61–70. [PubMed]
  • DiClemente CC, Prochaska JO, Fairhurst SK, Velicer WF, Velasquez MM, Rossi JS. The process of smoking cessation: an analysis of precontemplation, contemplation, and preparation stages of change. J Consult Clin Psychol. 1991 Apr;59(2):295–304. [PubMed]
  • Lando HA, Loken B, Howard-Pitney B, Pechacek T. Community impact of a localized smoking cessation contest. Am J Public Health. 1990 May;80(5):601–603. [PubMed]
  • Korhonen T, Su S, Korhonen HJ, Uutela A, Puska P. Evaluation of a national Quit and Win contest: determinants for successful quitting. Prev Med. 1997 Jul-Aug;26(4):556–564. [PubMed]
  • Chapman S, Smith W. Deception among quit smoking lottery entrants. Am J Health Promot. 1994 May-Jun;8(5):328–330. [PubMed]
  • Chapman S, Smith W, Mowbray G, Hugo C, Egger G. Quit and win smoking cessation contests: how should effectiveness be evaluated? Prev Med. 1993 May;22(3):423–432. [PubMed]
  • Green LW. Evaluation and measurement: some dilemmas for health education. Am J Public Health. 1977 Feb;67(2):155–161. [PubMed]
  • Gordis L. Evaluating the evidence for the effectiveness of prevention. J Gen Intern Med. 1990 Sep-Oct;5(5 Suppl):S14–S16. [PubMed]

Articles from Tobacco Control are provided here courtesy of BMJ Group